Ensemble's Scan Converter Makes Web Video Usable for MediaFlo TV's Broadcast TV and Mobile Simulcast

Grass Valley, California, 8 April 2010, Ensemble Designs’ new scan converter, BrightEye Mitto, will be demonstrated at NAB 2010. The first units have shipped and are being used in broadcast television stations in the U.S., Asia and New Zealand.

MediaFlo TV USA searches out internet sport clips with a computer and then uses BrightEye Mitto to output those clips to HD SDI video. That video is fed to a video server which is used to simulcast to TV broadcast and mobile viewers.

“Mitto’s quality is phenomenal. I haven’t seen anything else where you are able to select an area of the screen and still have the output quality. I just drag to select and it starts outputting. It’s great,” said Michael Martinez, Sr. Broadcast Engineer at MediaFLO TV USA, Inc. Qualcomm.

Prior to installing Mitto, MediaFlo’s workflow was more laborious. Material was downloaded into a computer, sent to a scan converter, then fed to a video converter for crop and zoom. That video was fed into a frame sync card to marry it with audio and time it. “We were using three or four boxes before. Now we use Mitto and it does all that and more, ” said Mr. Martinez.

BrightEye Mitto provides an elegant means for taking computer video to air. Material such as YouTube video, weather radar, viewer emails and websites can be output to SD, HD or 3 Gb/s serial digital video.

A superior quality scan converter, BrightEye Mitto makes it easy to choose the desired video output format, 1.5 and 3 Gb/s HD SDI or SD SDI. Mitto possesses proprietary scaling technology and exclusive multi-tap filtering. The region selected for output determines if Mitto acts as an upconverter or downconverter. The filters automatically adjust in accordance with the conversion being performed.

“People need to make web material look better so it’s usable for broadcast,” said Cindy Zuelsdorf, Marketing Czar at Ensemble Designs. That’s why the phone has been ringing off the hook, every TV station needs a scan converter like BrightEye Mitto so they can use YouTube™ and viewer emails on the air everyday.”

The included software allows users to simply use a mouse to select which part of the computer video they want to output to HD or SD video.

“Broadcasters are looking for a better way to get web material to air,” said Mondae Hott, Director of Sales. “There’s no flicker at all on the Mitto output and the detail still looks amazing, that’s why Mitto is so popular right now.”

Based in Grass Valley, California, Ensemble Designs is in their 20th year of business and is a leading provider of signal processing and infrastructure products to the professional broadcast industry, and other government and commercial applications. Customers include RAI, CBS News, NASA, Major League Baseball, Olympic Broadcast Organisation, Sky, ESPN, The Moving Picture Company and TVNZ.

###

Ensemble Designs

PO Box 993, Grass Valley CA 95945 USA

http://www.ensembledesigns.com Tel: +1 530.478.1830

NAB Booth N1929

Press Contact: Cindy Zuelsdorf

cindy@ensembledesigns.com

Tel: +1 530.478.8328